Privacy Policy

HeronCalc ("we," "us," or "our") operates the website heroncalc.com (the "Site"). This Privacy Policy explains how we collect, use, and protect your information when you visit the Site.

Information We Collect

Information You Provide

Our calculators run entirely in your browser. We do not collect, store, or transmit the financial data you enter into any calculator. Your numbers stay on your device.

If you subscribe to our newsletter, we collect your email address. We use this solely to send you the content you signed up for and will never sell or share your email with third parties.

Information Collected Automatically

When you visit the Site, we may automatically collect certain information, including:

• IP address (anonymized where possible)
• Browser type and version
• Operating system
• Pages visited, time spent, and referring URL
• Device type (desktop, mobile, tablet)

This information is collected through Google Analytics 4 and is used to understand how visitors use the Site so we can improve it.

Cookies and Tracking Technologies

We use cookies and similar technologies for the following purposes:

• Analytics cookies — Google Analytics 4 uses cookies to measure site traffic and usage patterns. You can opt out using the Google Analytics Opt-Out Browser Add-on.
• Advertising cookies — Our advertising partners (such as Mediavine or Raptive) may use cookies to serve relevant ads and measure ad performance. These cookies are managed by the ad network and are subject to their privacy policies.
• Affiliate tracking cookies — When you click an affiliate link, the affiliate partner may place a cookie on your device to track whether you complete a purchase or signup. These cookies are managed by the affiliate network.

You can control cookies through your browser settings. Note that disabling cookies may affect certain features of the Site.

How We Use Your Information

We use the information we collect to:

• Operate, maintain, and improve the Site
• Understand how visitors use our calculators and content
• Display relevant advertisements
• Send newsletters to subscribers who opt in
• Comply with legal obligations

Third-Party Services

We use the following third-party services that may collect data:

• Google Analytics — Website analytics. Google Privacy Policy
• Advertising partners — Display advertising networks that serve ads on our pages
• Affiliate networks — Platforms that track referrals when you click affiliate links (e.g., ShareASale, CJ Affiliate, Impact)
• FRED API — Federal Reserve Economic Data used to display current interest rates. No personal data is shared with FRED.

We do not sell your personal information to any third party.

Data Retention

Analytics data is retained according to Google Analytics default settings (14 months). Email addresses for newsletter subscribers are retained until you unsubscribe. We do not retain any data you enter into our calculators.

Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Request correction or deletion of your personal data
• Opt out of analytics tracking and targeted advertising
• Unsubscribe from our newsletter at any time

California residents may have additional rights under the CCPA. To exercise any of these rights, please contact us at the email below.

Children's Privacy

The Site is not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us and we will promptly delete it.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of the Site after any changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy, please contact us at: [email protected]